Alex Kerrigan – Crypto Marketing Portfolio
Crypto content strategist and product marketer with 3.5 years of experience across DeFi, AI, and blockchain infrastructure. I specialize in creating data-driven research articles, intuitive product/UX writing, and user-friendly technical documentation.
Independent Crypto Research Articles
My no-frills, data-based takes on crypto and blockchain trends, protocols, and market action.
1. The State of Decentralized Stablecoins in 2025
Analyzes the rise and relative decline of decentralized stablecoin protocols like MakerDAO/Sky, Frax, and Terra/UST.
Covers peg mechanisms and collateralization, governance dynamics and branding changes, and governance token performance.
Analyzes use-cases and trends, such as the limited success of Frax’s inflation-linked FPI and increased institutional stablecoin adoption.
2. Blockchain Oracles in 2025: Market Dynamics, Risks, and the $108B Race for Data
Explains the blockchain oracle dilemma and the need to bring external data on-chain to secure DeFi protocols.
Analyzes changes in market share, including Chainlink’s sustained, but slowly decreasing dominance, as well as changes in market share for secondary leaders like Pyth, RedStone, WINKLink, and Chronicle.
Covers new trends, like AI agent protocols utilizing internal oracle and multi-oracle designs and the increasing importance of oracles for tokenized RWAs.
Product Marketing Copy and UX Strategy: Starkey Wallet
Branding, content, and UX strategy for Supra's new multi-chain crypto wallet with integrated staking and dApp support.
StarKey Product Microsite – Clear, persuasive positioning for Starkey’s unique and user-friendly product experience.
SupraScan Product Microsite – Simple, engaging copy for Supra’s proprietary block explorer.
Technical Documentation Writing/Editing
Supra Dev Docs – Resources and tools to help devs build within the Supra ecosystem.